Mercy Mwihia

Mercy Mwihia Marketing Manager

EDUCATION

Bachelor’s Degree Business and Information Technology - Africa Nazarene University


QUALIFICATIONS

Client Engagement - Lan-X Africa Limited

OVER 8 YEARS OF PROFESSIONAL IT & MARKETING PRACTICE:

  • June 2021- Present- Sterling Africa Consulting LLP 
  • July 2015-April 2021- SimbaNET COM Ltd
  • Feb 2011-June 2015-Mobile Planet Ltd
  • March 2010- Feb 2011-ZUKU, Wananchi Group


PROFESSIONAL & INDUSTRY EXPERIENCE:

Mercy has over 8 years of professional experience in Digital Marketing and Information Technology. Her vast experience ranges from Marketing Communications, Prototyping & Product Design, Customer Experience, Brand Management, Social Media Management, Content Research & Development to IT Service & Technical Support.


She also has experience in WiMAX and Triple Play technology connecting wireless and LAN, System Support and maintenance and Project Management


NOTABLE ACHIEVEMENTS

  • Developed new promotional campaign at SimbaNET by bundling products together increasing sales revenue 
  • Managed corporate marketing functions including brand management, product launch and events.
  • Part of the team that led the design and branding of new packaging elements and accessories for SimbaNET and the clients
  • Established a Social Media Campaign that grew SimbaNET web presence and awareness by 70%.
  • Negotiated new contracts with vendors saving the marketing budget $10k annually.
  • Took part in the recreation of the Zuku logo and rebranding of all Zuku merchandise.
  • Participated in the roll out of the Zuku Triple play technology that provided clients with 3 services i.e. voice, TV and data in 1 product that led to the company being one of the leading ISPs in the country.
  • Acted on behalf of Mobile Planet Ltd to create a successful campaign Tazama Chapaa that aired on Citizen TV.
  • Worked on Stand up for African Mothers campaign with AMREF.
  • Building and maintaining client relationship and engagement.
  • Managing and training of teams.
  • Worked on account portfolios of SME clients to provide customer service and generate sales and revenue.